Forms + Lead Scoring + AB Split Testing integration
Use Autopilot to create journeys that use the Forms, Lead Scoring and AB Split Testing integrations.
Marketing Automation ideas to integrate Forms, Lead Scoring and AB Split Testing.
Form Submitted to Change Score to AB Split
Form Submitted to AB Split to Change Score
Form Submitted to Has Submitted Form to Change Score
Form Submitted to Change Score to AB Split
Form Submitted to AB Split to Change Score
Showing 5 journey ideas for Forms, Lead Scoring and AB Split Testing
About the Forms integration
Autopilot's form capture is magical. Simply drop our tracking code to capture submissions of your existing forms without lifting another finger. Then automatically add new leads and subscribers to your journeys to ensure no one is left behind.
About the Lead Scoring integration
Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.
About the AB Split Testing integration
AB Split Testing is vital to optimizing your marketing. Running regular experiments helps you to maximize the impact of your marketing spend. For example, you might setup an AB Split Test to see which email subject line leads to the best open or click rate. Or you might setup a test to see which Facebook Ad leads to the most conversions. Ongoing success in marketing comes down to making AB Split Testing part of every customer journey. Autopilot makes that easy.
Create your own marketing automation journey
Using Triggers, Actions and Conditions included in the Forms integration, Lead Scoring integration and the AB Split Testing integration.
Journey Triggers
Form Submitted
Add a contact to a journey when they submit a form.
Conditions
Has Submitted Form
Check if a contact has previously submitted a specific form.
Journey Actions
Change Score
Increases or decrease a number field by a specific amount.
AB Split
Randomly split contacts into two groups.
