Lead Scoring + AB Split Testing Integration
Use Autopilot to automate and integrate Lead Scoring and AB Split Testing.
Marketing Automation ideas to integrate Lead Scoring and AB Split Testing
Segment Event to AB Split to Change Score
Segment Event to AB Split
Facebook Lead Ad Submitted to AB Split to Change Score
New Wufoo Form Submitted to Change Score
HubSpot CRM Contact Field Match to Change Score to AB Split
Segment Event to Change Score
LiveChat Tag to AB Split
New HubSpot CRM Contact to Change Score
Facebook Lead Ad Submitted to AB Split
HubSpot CRM Contact Field Match to AB Split
New HubSpot CRM Contact to Change Score to AB Split
Amplitude Event to AB Split
Amplitude Event to Change Score to AB Split
Amplitude Event to AB Split to Change Score
HubSpot CRM Contact Field Match to Change Score
New HubSpot CRM Contact to AB Split
LiveChat Tag to Change Score
Amplitude Event to Change Score
LiveChat Tag to Change Score to AB Split
HubSpot CRM Contact Field Match to AB Split to Change Score
Showing 20 of 28 Marketing Automation ideas using Autopilot's Lead Scoring and AB Split Testing integration.
About Lead Scoring
Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.
About AB Split Testing
AB Split Testing is vital to optimizing your marketing. Running regular experiments helps you to maximize the impact of your marketing spend. For example, you might setup an AB Split Test to see which email subject line leads to the best open or click rate. Or you might setup a test to see which Facebook Ad leads to the most conversions. Ongoing success in marketing comes down to making AB Split Testing part of every customer journey. Autopilot makes that easy.
Create your own marketing automation journey
Using Triggers, Actions and Conditions included in Lead Scoring integration.
Actions
Change Score
Increases or decrease a number field by a specific amount.
AB Split
Randomly split contacts into two groups.
