Lead Scoring + Drift + Custom Fields integration
Use Autopilot to create journeys that use the Lead Scoring, Drift and Custom Fields integrations.
Marketing Automation ideas to integrate Lead Scoring, Drift and Custom Fields.
New Drift Contact to Change Score to Update Field
New Drift Contact to Update Field to Change Score
New Drift Contact to Check Field to Change Score
Drift Goal Reached to Change Score to Update Field
Drift Goal Reached to Update Field to Change Score
Drift Goal Reached to Check Field to Change Score
New Drift Contact to Check Field to Change Score
New Drift Contact to Change Score to Update Field
New Drift Contact to Update Field to Change Score
Drift Goal Reached to Check Field to Change Score
Drift Goal Reached to Change Score to Update Field
Drift Goal Reached to Update Field to Change Score
Showing 12 journey ideas for Lead Scoring, Drift and Custom Fields
About the Lead Scoring integration
Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.
About the Drift integration
Combine the power of Drift and Autopilot to create a seamless and engaging experience for your leads and customers. Add new Drift contacts to Autopilot automatically, and trigger Autopilot journeys when someone reaches a goal in Drift. Converting Drift leads has never been this easy.
About the Custom Fields integration
Capture the data about your leads and customers that’s important to you. Use it to trigger journeys and personalize messages.
Create your own marketing automation journey
Using Triggers, Actions and Conditions included in the Lead Scoring integration, Drift integration and the Custom Fields integration.
Journey Triggers
New Drift Contact
Add any new Drift contact to a journey.
Drift Goal Reached
Add a contact to a journey when they reach a goal in Drift.
Field Match
Add a contact to a journey when a particular field's value meets your criteria (e.g. contains a particular word).
Conditions
Check Field
Check if a field is a specific value, or meets some other criteria (e.g. contains a particular word).
Journey Actions
Change Score
Increases or decrease a number field by a specific amount.
Update Field
Update a field to a specific value.
