Lead Scoring + Google Ads + Facebook integration
Use Autopilot to create journeys that use the Lead Scoring, Google Ads and Facebook integrations.
Marketing Automation ideas to integrate Lead Scoring, Google Ads and Facebook.
Facebook Lead Ad Submitted to Change Score to Add to Google Ads Audience
Facebook Lead Ad Submitted to Change Score to Remove from Google Ads Audience
Facebook Lead Ad Submitted to Add to Google Ads Audience to Change Score
Facebook Lead Ad Submitted to Remove from Google Ads Audience to Change Score
Facebook Lead Ad Submitted to Change Score to Add to Google Ads Audience
Facebook Lead Ad Submitted to Change Score to Remove from Google Ads Audience
Facebook Lead Ad Submitted to Remove from Google Ads Audience to Change Score
Facebook Lead Ad Submitted to Add to Google Ads Audience to Change Score
Showing 8 journey ideas for Lead Scoring, Google Ads and Facebook
About the Lead Scoring integration
Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.
About the Google Ads integration
Personalize your Google Ads right across the customer journey with Autopilot’s Google Ads Customer Match audiences integration. Easily add and remove contacts from Ads audiences directly from Autopilot’s drag-and-drop canvas. Use it to encourage one-time buyers to become repeat purchasers, nurture newsletter subscribers who aren’t customers yet, and create “similar audiences” to generate new qualified leads.
About the Facebook integration
Our Facebook integration takes your audiences and automatically syncs them with Facebook to help you grow them. Target customers similar to the ones in each of your audiences.
Create your own marketing automation journey
Using Triggers, Actions and Conditions included in the Lead Scoring integration, Google Ads integration and the Facebook integration.
Journey Triggers
Facebook Lead Ad Submitted
Add a contact to a journey when they submit a Facebook Lead Ad.
Conditions
Has Submitted Facebook Lead Ad
Check if a contact has previously submitted a specific Facebook Lead Ad.
Journey Actions
Change Score
Increases or decrease a number field by a specific amount.
Add to Google Ads Audience
Add a contact to a Google Ads Customer Match audience list.
Remove from Google Ads Audience
Remove a contact from a Google Ads Customer Match audience list.
Remove From Facebook Custom Audience
Remove a contact from a Facebook Custom Audience.
Add to Facebook Custom Audience
Add a contact to a Facebook Custom Audience.
