Segment + Lead Scoring + AB Split Testing integration

Use Autopilot to create journeys that use the Segment, Lead Scoring and AB Split Testing integrations.

Marketing Automation ideas to integrate Segment, Lead Scoring and AB Split Testing.

Segment Event to Change Score to AB Split

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Segment Event to AB Split to Change Score

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Segment Event to Change Score to AB Split

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Segment Event to Change Score to Send Segment Event

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Segment Event to Send Segment Event to Change Score

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Segment Event to AB Split to Change Score

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Showing 6 journey ideas for Segment, Lead Scoring and AB Split Testing

About the Segment integration

Personalize your marketing by triggering and personalizing your messages based on user events. Activate new users and drive higher engagement and retention.

About the Lead Scoring integration

Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.

About the AB Split Testing integration

AB Split Testing is vital to optimizing your marketing. Running regular experiments helps you to maximize the impact of your marketing spend. For example, you might setup an AB Split Test to see which email subject line leads to the best open or click rate. Or you might setup a test to see which Facebook Ad leads to the most conversions. Ongoing success in marketing comes down to making AB Split Testing part of every customer journey. Autopilot makes that easy.

Create your own marketing automation journey

Using Triggers, Actions and Conditions included in the Segment integration, Lead Scoring integration and the AB Split Testing integration.

Journey Triggers

Segment Event
Add a contact to a journey when they perform a Segment event.

Journey Actions

Send Segment Event
Send a contextual Segment Event.
Change Score
Increases or decrease a number field by a specific amount.
AB Split
Randomly split contacts into two groups.

What is Autopilot?

Simple and visual customer journey marketing software you’ll love.

Automate your marketing & grow your business. With Autopilot follow up new leads, nurture existing leads, send messages on every channel and automate your marketing with simple and visual customer journey marketing software. It’s as easy as dragging and dropping Triggers, Actions and Conditions to automate your marketing. Best of all Autopilot integrates and automates the applications you’re already using like Segment, Lead Scoring and AB Split Testing.