Segment + Lead Scoring + Twilio integration
Use Autopilot to create journeys that use the Segment, Lead Scoring and Twilio integrations.
Marketing Automation ideas to integrate Segment, Lead Scoring and Twilio.
Segment Event to Change Score to Send Twilio SMS
Segment Event to Send Twilio SMS to Change Score
Twilio SMS Received to Send Segment Event to Change Score
Twilio SMS Received to Change Score to Send Segment Event
Segment Event to Send Twilio SMS to Change Score
Twilio SMS Received to Send Segment Event to Change Score
Segment Event to Change Score to Send Twilio SMS
Segment Event to Change Score to Send Segment Event
Twilio SMS Received to Change Score to Send Segment Event
Segment Event to Send Segment Event to Change Score
Showing 10 journey ideas for Segment, Lead Scoring and Twilio
About the Segment integration
Personalize your marketing by triggering and personalizing your messages based on user events. Activate new users and drive higher engagement and retention.
About the Lead Scoring integration
Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.
About the Twilio integration
Create a multi-channel customer journey with personalized SMS messages. Use Autopilot's powerful conversational SMS features to capture replies, automate responses based on those replies (e.g. "yes" or "no") and trigger journeys based on incoming SMS messages (e.g. "subscribe"). There is simply no better way to automate SMS.
Create your own marketing automation journey
Using Triggers, Actions and Conditions included in the Segment integration, Lead Scoring integration and the Twilio integration.
Journey Triggers
Segment Event
Add a contact to a journey when they perform a Segment event.
Twilio SMS Received
Add a contact to a journey when they SMS a keyword (e.g. "subscribe") to a number or messaging service.
Journey Actions
Send Segment Event
Send a contextual Segment Event.
Change Score
Increases or decrease a number field by a specific amount.
Send Twilio SMS
Send a contact a personalized SMS. Capture replies and send follow-up messages based on their contents.
