Welcome new donors

Welcome new donors, reduce donor remorse, and maintain ongoing engagement.

About this template

This journey comprises an initial welcome email to thank the person for becoming a donor, followed by a series of emails with helpful information delivered over time. To ramp up your personalization efforts, you can also enable a Headsup message on your website or app, showing customized messages to these donors to further maintain engagement.
Tags: Not For Profit, Lead Generation, Lead Nurturing, and Lead Management
Integrations: Headsup, Salesforce

About Autopilot

Marketing automation helps you stay closer to your customers and saves you time by removing manual and repetitive tasks. Autopilot’s marketing automation software is the easiest way to automate and personalize your marketing across the entire customer journey. Using Triggers, Actions and Conditions design highly personal and contextual marketing automation journeys. Autopilot’s marketing automation software is free for 30 days and plans start at just $49/month.

Shapes used in this journey


Smart Segment Trigger
Add contacts on a smart segment to a journey.


Send Email
Send a contact a personalized marketing or transactional email.
Add Delay
Wait a specific number of minutes, hours, days or weeks before moving to the next shape.

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What’s Autopilot? Watch this video to learn more.