Nurture Pipedrive leads who are not ready to buy

We all know that the majority of leads aren’t ready to buy the first time they land on your website or in your sales pipeline. But it’s likely they will be in the future. Staying in touch with these leads keeps your brand and product top of mind.

About this template

Lead nurturing is one of the most important things you can do to increase your conversion rate. This journey begins when a salesperson changes the Pipedrive deal stage to "Nurture". The lead (referred to as a "person" in Pipedrive) will receive an email every 30 days with useful information about the evaluation process. Autopilot makes it easy to create beautiful, responsive emails that will capture the attention of your leads. You may also with to supplement the emails with Facebook and Google ads. Autopilot makes this as simple as adding the "Add to Audience" shapes. Yes, lead nurturing can be this simple!
Tags: Customer Acquisition, B2B Marketing, Software as a Service (SaaS), and Pipedrive Marketing
Integrations: Pipedrive

About Autopilot

Marketing automation helps you stay closer to your customers and saves you time by removing manual and repetitive tasks. Autopilot’s marketing automation software is the easiest way to automate and personalize your marketing across the entire customer journey. Using Triggers, Actions and Conditions design highly personal and contextual marketing automation journeys. Autopilot’s marketing automation software is free for 30 days and plans start at just $49/month.

Shapes used in this journey


Send Email
Send a contact a personalized marketing or transactional email.
Add Delay
Wait a specific number of minutes, hours, days or weeks before moving to the next shape.

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What’s Autopilot? Watch this video to learn more.