Instapage helps advertisers increase conversions by enabling the creation, personalization, and optimization of landing pages at scale.
Lead Scoring integration
Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.
Kissmetrics is a person-based analytics package that makes it easy to track events and funnels online helping you focus on the important bits of your online business. Autopilot has this same capability and is an alternative to Kissmetrics.