Lead Scoring + Amplitude + Google Ads integration
Use Autopilot to create journeys that use the Lead Scoring, Amplitude and Google Ads integrations.
Marketing Automation ideas to integrate Lead Scoring, Amplitude and Google Ads.
Amplitude Event to Change Score to Add to Google Ads Audience
Amplitude Event to Change Score to Remove from Google Ads Audience
Amplitude Event to Add to Google Ads Audience to Change Score
Amplitude Event to Remove from Google Ads Audience to Change Score
Amplitude Event to Send Amplitude Event to Change Score
Amplitude Event to Change Score to Add to Google Ads Audience
Amplitude Event to Change Score to Send Amplitude Event
Amplitude Event to Add to Google Ads Audience to Change Score
Amplitude Event to Change Score to Remove from Google Ads Audience
Amplitude Event to Remove from Google Ads Audience to Change Score
Showing 10 journey ideas for Lead Scoring, Amplitude and Google Ads
About the Lead Scoring integration
Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.
About the Amplitude integration
Amplitude provides product analytics to help companies understand user behavior. Autopilot does all this, but better - dashboards, graphs, customer segmentation. Most important, Autopilot shines as an alternative to Amplitude because you can take ACTION on your analysis: sending email campaigns, SMS, sending the right messages to customers at the right time.
About the Google Ads integration
Personalize your Google Ads right across the customer journey with Autopilot’s Google Ads Customer Match audiences integration. Easily add and remove contacts from Ads audiences directly from Autopilot’s drag-and-drop canvas. Use it to encourage one-time buyers to become repeat purchasers, nurture newsletter subscribers who aren’t customers yet, and create “similar audiences” to generate new qualified leads.
Create your own marketing automation journey
Using Triggers, Actions and Conditions included in the Lead Scoring integration, Amplitude integration and the Google Ads integration.
Journey Triggers
Amplitude Event
Starts a journey based on an Amplitude Event.
Journey Actions
Change Score
Increases or decrease a number field by a specific amount.
Send Amplitude Event
Send an Amplitude Event based on the outcome of a journey.
Add to Google Ads Audience
Add a contact to a Google Ads Customer Match audience list.
Remove from Google Ads Audience
Remove a contact from a Google Ads Customer Match audience list.
