Smart Segments + Mixpanel + Lead Scoring integration
Use Autopilot to create journeys that use the Smart Segments, Mixpanel and Lead Scoring integrations.
Marketing Automation ideas to integrate Smart Segments, Mixpanel and Lead Scoring.
Smart Segment Trigger to Send Mixpanel Event to Change Score
Smart Segment Trigger to Change Score to Send Mixpanel Event
Smart Segment Trigger to Send Mixpanel Event to Change Score
Smart Segment Trigger to Change Score to Send Mixpanel Event
Showing 4 journey ideas for Smart Segments, Mixpanel and Lead Scoring
About the Smart Segments integration
Targeting the right people with the right message has never been this easy. Easily segment and engage your leads and customers based on any combination of field values, behaviors, list memberships and much more. Add them to journeys automatically when they meet your criteria.
About the Mixpanel integration
Mixpanel is the most advanced analytics platform for mobile & web. Autopilot has graphing and analysis capabilities rivalling Mixpanel, and additionally allows you to segment your customer base and send email, SMS and in-app messaging campaigns to those segmented customers.
About the Lead Scoring integration
Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.
Create your own marketing automation journey
Using Triggers, Actions and Conditions included in the Smart Segments integration, Mixpanel integration and the Lead Scoring integration.
Journey Triggers
Smart Segment Trigger
Add contacts on a smart segment to a journey.
Mixpanel Event
Starts a journey when a Mixpanel Event occurs.
Journey Actions
Send Mixpanel Event
Send a Mixpanel Event.
Change Score
Increases or decrease a number field by a specific amount.
