Lob + Lead Scoring + Custom Fields integration
Use Autopilot to create journeys that use the Lob, Lead Scoring and Custom Fields integrations.
Marketing Automation ideas to integrate Lob, Lead Scoring and Custom Fields.
Field Match to Mail Lob Postcard to Change Score
Field Match to Change Score to Mail Lob Postcard
Field Match to Change Score to Mail Lob Postcard
Field Match to Mail Lob Postcard to Change Score
Showing 4 journey ideas for Lob, Lead Scoring and Custom Fields
About the Lob integration
Add a personal touch to your marketing by sending beautiful postcards to leads or customers as easily as you would an email.
About the Lead Scoring integration
Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.
About the Custom Fields integration
Capture the data about your leads and customers that’s important to you. Use it to trigger journeys and personalize messages.
Create your own marketing automation journey
Using Triggers, Actions and Conditions included in the Lob integration, Lead Scoring integration and the Custom Fields integration.
Journey Triggers
Field Match
Add a contact to a journey when a particular field's value meets your criteria (e.g. contains a particular word).
Conditions
Check Field
Check if a field is a specific value, or meets some other criteria (e.g. contains a particular word).
Journey Actions
Mail Lob Postcard
Send a contact a personalized, physical postcard.
Change Score
Increases or decrease a number field by a specific amount.
Update Field
Update a field to a specific value.
