Lead Scoring + Custom Fields + AB Split Testing integration

Use Autopilot to create journeys that use the Lead Scoring, Custom Fields and AB Split Testing integrations.

Marketing Automation ideas to integrate Lead Scoring, Custom Fields and AB Split Testing.

Field Match to Change Score to AB Split

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Field Match to AB Split to Change Score

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Field Match to AB Split to Change Score

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Field Match to Change Score to Update Field

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Field Match to Change Score to AB Split

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Field Match to Check Field to Change Score

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Field Match to Update Field to Change Score

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Showing 7 journey ideas for Lead Scoring, Custom Fields and AB Split Testing

About the Lead Scoring integration

Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.

About the Custom Fields integration

Capture the data about your leads and customers that’s important to you. Use it to trigger journeys and personalize messages.

About the AB Split Testing integration

AB Split Testing is vital to optimizing your marketing. Running regular experiments helps you to maximize the impact of your marketing spend. For example, you might setup an AB Split Test to see which email subject line leads to the best open or click rate. Or you might setup a test to see which Facebook Ad leads to the most conversions. Ongoing success in marketing comes down to making AB Split Testing part of every customer journey. Autopilot makes that easy.

Create your own marketing automation journey

Using Triggers, Actions and Conditions included in the Lead Scoring integration, Custom Fields integration and the AB Split Testing integration.

Journey Triggers

Field Match
Add a contact to a journey when a particular field's value meets your criteria (e.g. contains a particular word).

Conditions

Check Field
Check if a field is a specific value, or meets some other criteria (e.g. contains a particular word).

Journey Actions

Change Score
Increases or decrease a number field by a specific amount.
Update Field
Update a field to a specific value.
AB Split
Randomly split contacts into two groups.

What is Autopilot?

Simple and visual customer journey marketing software you’ll love.

Automate your marketing & grow your business. With Autopilot follow up new leads, nurture existing leads, send messages on every channel and automate your marketing with simple and visual customer journey marketing software. It’s as easy as dragging and dropping Triggers, Actions and Conditions to automate your marketing. Best of all Autopilot integrates and automates the applications you’re already using like Lead Scoring, Custom Fields and AB Split Testing.