Lead Scoring + Google Ads + Lists integration
Use Autopilot to create journeys that use the Lead Scoring, Google Ads and Lists integrations.
Marketing Automation ideas to integrate Lead Scoring, Google Ads and Lists.
List Trigger to Change Score to Add to Google Ads Audience
List Trigger to Change Score to Remove from Google Ads Audience
List Trigger to Add to Google Ads Audience to Change Score
List Trigger to Remove from Google Ads Audience to Change Score
Removed From List to Change Score to Add to Google Ads Audience
Removed From List to Change Score to Remove from Google Ads Audience
Removed From List to Add to Google Ads Audience to Change Score
Removed From List to Remove from Google Ads Audience to Change Score
List Trigger to Remove from Google Ads Audience to Change Score
Removed From List to Change Score to Remove from Google Ads Audience
Removed From List to Add to Google Ads Audience to Change Score
List Trigger to Change Score to Remove from Google Ads Audience
Removed From List to Change Score to Add to Google Ads Audience
Removed From List to Remove from Google Ads Audience to Change Score
List Trigger to Change Score to Add to Google Ads Audience
List Trigger to Add to Google Ads Audience to Change Score
Showing 16 journey ideas for Lead Scoring, Google Ads and Lists
About the Lead Scoring integration
Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.
About the Google Ads integration
Personalize your Google Ads right across the customer journey with Autopilot’s Google Ads Customer Match audiences integration. Easily add and remove contacts from Ads audiences directly from Autopilot’s drag-and-drop canvas. Use it to encourage one-time buyers to become repeat purchasers, nurture newsletter subscribers who aren’t customers yet, and create “similar audiences” to generate new qualified leads.
About the Lists integration
Lists allow you to easily sort and manage your contacts. Whether it's a newsletter subscription list, a list of attendees of an event, or a list of customers, Autopilot makes it easy to create, manage and communicate with lists.
Create your own marketing automation journey
Using Triggers, Actions and Conditions included in the Lead Scoring integration, Google Ads integration and the Lists integration.
Journey Triggers
List Trigger
Add contacts on a list to a journey.
Removed From List
Add a contact to a journey when they are removed from a list.
Conditions
Is on List or Segment
Check if a contact is on a specific list or smart segment.
Check Lead Status
Check if a lead or contact has a specific status on an opportunity.
Journey Actions
Change Score
Increases or decrease a number field by a specific amount.
Add to Google Ads Audience
Add a contact to a Google Ads Customer Match audience list.
Remove from Google Ads Audience
Remove a contact from a Google Ads Customer Match audience list.
Add to List
Add a contact to a list.
Remove From List
Remove a contact from a list.
