Segment + AB Split Testing + Google Ads integration
Use Autopilot to create journeys that use the Segment, AB Split Testing and Google Ads integrations.
Marketing Automation ideas to integrate Segment, AB Split Testing and Google Ads.
Showing 10 journey ideas for Segment, AB Split Testing and Google Ads
About the Segment integration
Personalize your marketing by triggering and personalizing your messages based on user events. Activate new users and drive higher engagement and retention.
About the AB Split Testing integration
AB Split Testing is vital to optimizing your marketing. Running regular experiments helps you to maximize the impact of your marketing spend. For example, you might setup an AB Split Test to see which email subject line leads to the best open or click rate. Or you might setup a test to see which Facebook Ad leads to the most conversions. Ongoing success in marketing comes down to making AB Split Testing part of every customer journey. Autopilot makes that easy.
About the Google Ads integration
Personalize your Google Ads right across the customer journey with Autopilot’s Google Ads Customer Match audiences integration. Easily add and remove contacts from Ads audiences directly from Autopilot’s drag-and-drop canvas. Use it to encourage one-time buyers to become repeat purchasers, nurture newsletter subscribers who aren’t customers yet, and create “similar audiences” to generate new qualified leads.
Create your own marketing automation journey
Using Triggers, Actions and Conditions included in the Segment integration, AB Split Testing integration and the Google Ads integration.
Journey Triggers
Segment Event
Add a contact to a journey when they perform a Segment event.
Journey Actions