Segment + AB Split Testing + Lob integration
Use Autopilot to create journeys that use the Segment, AB Split Testing and Lob integrations.
Marketing Automation ideas to integrate Segment, AB Split Testing and Lob.
Segment Event to AB Split to Mail Lob Postcard
Segment Event to Mail Lob Postcard to AB Split
Segment Event to Send Segment Event to AB Split
Segment Event to AB Split to Mail Lob Postcard
Segment Event to Mail Lob Postcard to AB Split
Segment Event to AB Split to Send Segment Event
Showing 6 journey ideas for Segment, AB Split Testing and Lob
About the Segment integration
Personalize your marketing by triggering and personalizing your messages based on user events. Activate new users and drive higher engagement and retention.
About the AB Split Testing integration
AB Split Testing is vital to optimizing your marketing. Running regular experiments helps you to maximize the impact of your marketing spend. For example, you might setup an AB Split Test to see which email subject line leads to the best open or click rate. Or you might setup a test to see which Facebook Ad leads to the most conversions. Ongoing success in marketing comes down to making AB Split Testing part of every customer journey. Autopilot makes that easy.
About the Lob integration
Add a personal touch to your marketing by sending beautiful postcards to leads or customers as easily as you would an email.
Create your own marketing automation journey
Using Triggers, Actions and Conditions included in the Segment integration, AB Split Testing integration and the Lob integration.
Journey Triggers
Segment Event
Add a contact to a journey when they perform a Segment event.
Journey Actions
Send Segment Event
Send a contextual Segment Event.
AB Split
Randomly split contacts into two groups.
Mail Lob Postcard
Send a contact a personalized, physical postcard.
