Lead Scoring + Timers + AB Split Testing integration
Use Autopilot to create journeys that use the Lead Scoring, Timers and AB Split Testing integrations.
Marketing Automation ideas to integrate Lead Scoring, Timers and AB Split Testing.
Time Trigger to Change Score to AB Split
Time Trigger to AB Split to Change Score
Time Trigger to Add Delay to Change Score
Time Trigger to AB Split to Change Score
Time Trigger to Change Score to AB Split
Time Trigger to Change Score to Add Delay
Showing 6 journey ideas for Lead Scoring, Timers and AB Split Testing
About the Lead Scoring integration
Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.
About the Timers integration
Timers and delays make it easy to send the right message at the right time. For example, you can use delays to create a drip email sequence with each follow up email sent one day apart. Delays can also be used to wait until a particular time and day, for example you might only want to send emails on business days between 9am and 5pm.
About the AB Split Testing integration
AB Split Testing is vital to optimizing your marketing. Running regular experiments helps you to maximize the impact of your marketing spend. For example, you might setup an AB Split Test to see which email subject line leads to the best open or click rate. Or you might setup a test to see which Facebook Ad leads to the most conversions. Ongoing success in marketing comes down to making AB Split Testing part of every customer journey. Autopilot makes that easy.
Create your own marketing automation journey
Using Triggers, Actions and Conditions included in the Lead Scoring integration, Timers integration and the AB Split Testing integration.
Journey Triggers
Time Trigger
Add contacts on a list to a journey at a particular date and time.
Journey Actions
Change Score
Increases or decrease a number field by a specific amount.
Add Delay
Wait a specific number of minutes, hours, days or weeks before moving to the next shape.
AB Split
Randomly split contacts into two groups.
